HELLO,

I'm caro

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— Product designer with 5+ years of experience in enterprise design & HCI research. As a former data scientist, I have a knack for data-rich solutions.

Previously at
IBM Consulting
Currently at
University of Toronto
Based in
Toronto, Canada
2019—2026©

Selected

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mygcpay HR-to-Pay platform

+53% case processing,
-15% service bottlenecks
I led the 0→1 design of MyGCPay, a pay-transparency platform integrating B2B dashboards and agentic tools with legacy systems, serving 330K federal employees at Public Services and Procurement Canada.
Role:
Lead Product Designer, CX Strategist (IBM Consulting)
SHIPPED
VIEW

Sobeys Web Unification

+23% revenue projected,
refined content management
I led the end-to-end strategy to improve personalized customer shopping experiences and streamline content and product catalog workflows for marketing teams across five retail brands.
Role:
Product Designer & Lead Researcher (IBM Consulting)
SHIPPED
VIEW
Captured new metrics for online-to-instore conversions
I contributed to the 0→1 design of Sobeys’ companion shopping list feature, enabling customers to save products and plan in-store visits prior to Sobeys' native checkout implementation.
Role:
Product Designer & Research Lead (IBM Consulting)
SHIPPED
VIEW
100k hours of admin saved,
+31% workflow efficiency
As part of a partnership between IBM and Nova Scotia Health, I led UX strategy workshops for a 6-week initiative to conceptualize two AI-powered MVPs using Watsonx AI Studio (SaaS). This project is under NDA—reach out for more details.
Role
Lead UX Strategist (IBM Consulting)
SHIPPED
VIEW (EXTERNAL)

Airline Seat Forecasting dashboard

(2019)
At Air Canada, I researched workflow challenges to help IBM develop a predictive model and seat-forecasting dashboard that improved transparency, interpretability, and alignment with managers’ needs for anticipating seat demand and pricing adjustments.
Role:
UX Researcher, Data Scientist (IBM Consulting)
SHIPPED
VIEW

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– I use my background in data science and HCI to transform concepts into meaningful experiences for users.

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Let's collaborate. I've worked with small to enterprise level organizations across different industries, including some of the following: