HELLO,

I'm caro

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— A former data scientist with 5 years of experience in enterprise product strategy, design, & HCI research.

Previously at
IBM Consulting
Currently at
University of Toronto
Based in
Toronto, Canada
2019—2025©

Selected

I led the 0→1 design of MyGCPay, a pay transparency platform for Public Procurement Canada. This 2-year effort involved designing and scaling an ecosystem of B2B dashboards and agentic tools to integrate with legacy data and systems.

The platform rolled out to 300,000 employees, reduced service bottlenecks by 15%, improved case processing by 53%, and received national news coverage.
Role:
Lead Product Designer, CX Strategist (IBM Consulting)
SHIPPED
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I led the end-to-end research, information architecture, and systems design to personalize online shopping and establish CMS foundation for product catalog integration across Sobeys and 5 subsidiary grocery retailers.

This 1-year effort contributed to an estimated 23% revenue uplift the following year.
Role:
Product Designer & Lead Researcher (IBM Consulting)
SHIPPED
VIEW
For Sobeys, IBM developed a companion shopping list feature for customers to save products and plan visits to their local store. I contributed to the 0→1 conceptualization and design.

This companion serves as an interim solution to track digital-to-cart conversions while Sobeys works to implement native checkout functionality.
Role:
Product Designer & Research Lead (IBM Consulting)
SHIPPED
VIEW
As part of a partnership between IBM and Nova Scotia Health, I led UX strategy workshops for a 6-week initiative to conceptualize two AI-powered MVPs using Watsonx AI Studio (SaaS).

One MVP—a policy search tool—was projected to save over 100,000 administrative hours annually, a 31% reduction for nurses and other healthcare professionals.

*This project is under NDA—reach out for more details.
Role
Lead UX Strategist (IBM Consulting)
SHIPPED
VIEW (EXTERNAL)
At Air Canada, I researched workflow challenges to help IBM develop a predictive model and seat-forecasting dashboard that improved transparency, interpretability, and alignment with managers’ needs for anticipating seat demand and pricing adjustments.
Role:
UX Researcher, Data Scientist (IBM Consulting)
SHIPPED
VIEW

Client

– I use my background in data science and HCI to transform concepts into meaningful experiences for users.

Let's collaborate. I've worked with small to enterprise level organizations across different industries, including some of the following: